Online shop · Freelance
Baked Break
Online pastry shop: catalogue, ordering and checkout designed for a craftsperson, from design to production.
Context
An artisan pastry chef wanted to sell online with a shop that is easy to manage day to day, true to their brand, and easy for customers to use.
My role
Independent provider on the whole project: requirements, design, build, launch and support.
What I delivered
- Product catalogue showcasing the artisan’s creations.
- Mobile-first, conversion-focused ordering flow.
- Admin tools to manage products and orders autonomously.
- SEO and performance optimisation for local visibility.
Outcome
A live online shop, managed autonomously by the shop owner.